A Singaporean transportation website
In this project, I worked for Taksu technology. My client was a leading private transport operator in Singapore; Woodlands Transport. The primary focus was on designing user interfaces and experiences for their services.
Service
UX design, Website design, Design system
Sector
UX design and rebranding
Year
2023
I had the honor of redesigning the company's website, ensuring it was modern, user-friendly, and ready for the 50th anniversary celebration.
During my internship in Indonesia, I had the opportunity to work on the website redesign project for Woodlands Transport, one of Singapore's largest private transport companies. This project differed significantly from my previous school projects due to the close collaboration with the client, who had clear preferences and specific requests. Engaging with the client frequently helped prevent major redesigns and ensured alignment with their vision.
My responsibilities included finalizing the website design for both desktop and mobile versions. I worked as the UX designer in this project together with a team of 10 front- and back end developers. We held daily stand-up meetings and collaborated closely with the intern manager and the design lead. According to user analytics and a iterative process I was able to design come up with the new branding.